It is normal to have a Q&A session during the presentation. As the presenter, you have to follow up questions to the audience after the presentation ends. It helps them to remember the materials you have explained to them as well as the gesture to build a good network with the audience.
Following up with the audience is the way to know whether your presentation is effective or not. They should fully understand the explanation during the presentation without any loopholes. How to follow up on the questions after a presentation? Here are the ways you can consider.
How to Follow Up Questions to Audience
1. Make it available for QnA
It is important to have spare time to follow up questions after presentation. You should at least have 10 minutes for the audience to ask and for you to answer their questions. Sometimes, answering the questions takes longer than the presentation itself. Encourage your audience to deliver their concern about the topic.
2. Sending some mailings
Mailings are very important and you can start as soon as the presentation ends. What kind of materials you can mail to the audience? It can be brochures, pamphlets, and books regarding the material you had explained before. They will help your audience to remember the topic in the presentations.
However, this is going to be difficult if you don’t have their mail address. Therefore, you have to make sure that you have their mail contact to send. If you are in a group, you can send in group mailings. How about the general audience? You can ask for their mails before attending the presentation.
3. Willing to have phone calls
You can interact with your past audience through phone calls. The power of phone calls is very big because it will lead you to have a wider network. A personal phone call is a way to build a strong relationship and you can’t underestimate it. The audience of your presentation is your prospect after all.
However, this chance should be a professional approach. You only will follow up questions and don’t ask about personal matters to your past audience. Ask them how the presentation was and their understanding of the topic. You can ask about their concerns regarding the presentation as well.
4. Posting content on social media
The power of social media is excellent to get some engagement. Thus, your audience can be your part followers or new followers. Starting to post on social media is a great step to engage with them and talk about the topic you had shared before. The contents should be creative, from videos or pictures.
With the posts on social media, you can provide some links that will help them to understand more about the material. It generates conversation with them and adds some value to yourself. The presentation may be over, but the interaction should be sustainable. The audience might have information you never have before.
5. Sending emails
Encourage your past audiences to send emails after the presentation. You can follow up with questions from them, especially when the total time during a presentation is limited. Interacting via email is very engaging. It gives them clarity that they might never have because they didn’t have a chance to ask during the presentation.
Hence, you need to ask for their email. It is a professional way to engage with them. Even though they don’t send you any questions regarding the topic, you can send them various materials that relate to the presentation topic. Use the templates to look more professional and spark the conversation easily.
You should follow up questions after the presentation to engage with your audience. They had come to your presentation session which means they are interested in the topic you would deliver. Try those ways above to create a nice conversation with them. It builds stronger relationships too for future reference.